Marketing and Communications Senior Manager, Global Development

Abt Associates seeks an experienced, agile, and creative Marketing & Communications Senior Manager (aka Marketing Partner) to advance its storytelling and positioning for Abt’s strategic priorities in Global Development (GlobalDev) through targeted campaigns and products.

Based in Abt’s corporate Marketing & Communications (MarComm) department, the Marketing Partner will collaborate with a dynamic global team to promote work that delivers on our mission and syncs with growth opportunities across our portfolio, including USAID, DFAT, and FCDO.

Core Responsibilities

Design and inform strategies

Collaborate with portfolio and client account leads, business development (BD) executives, and subject-matter experts to design marketing communications strategies aligned with portfolio/account plans.
Track Abt’s pipeline, including short-term and long-term opportunities, to guide content and campaigns that support key bids and capture activities.
Partner with other communicators and Chief Growth Office staff to shape company and division communications strategies and ensure linkages to BD opportunities.
Develop and update personas and buyer journeys for key GlobalDev accounts to inform strategies.

Develop and execute campaigns and content

Coordinate with MarComm units—content, digital, and creative services—to develop compelling, creative, and timely campaigns and products that elevate Abt’s voice in strategic markets.
Lead key BD campaigns to position Abt for strategic GlobalDev wins.
Write and review foundational marketing content and collateral—including newsletters, social media, brochures, and webpages—ensuring all materials adhere to Abt and client standards, including accessible, inclusive, and plain language.
Use tracking and production tools and processes to efficiently coordinate communications and outreach initiatives.
Monitor and evaluate metrics about web, social and other digital marketing efforts to help determine the most effective channels and tactics to market/promote Abt with key audiences.

Cultivate promotional opportunities and champions

Support Abt’s presence and brand at key global forums, conferences, and events.
Shepherd development of targeted messaging for GlobalDev clients.

What We Value

Degree in journalism, communications/marketing, public relations, public health, environmental health, or other relevant field, and nine years of relevant experience.
Deep familiarity with global development topics, trends and influencers, particularly with USAID; established network a plus.
Demonstrated results in writing and developing concise, compelling communication products and outreach campaigns, ideally for international government agencies, private sector and other stakeholders.
Proven record in creating and executing effective communications strategies.
Team player; able to work collaboratively with multicultural and globally diverse teams in virtual/in-person settings.
Awareness of tone and vocabulary preferences, clearance/approval standards, and other sensitivities for government clients, host-country stakeholders, and other audiences.
Exceptional attention to detail and ability to prioritize and manage competing deadlines.
Working knowledge and proficiency of Microsoft 365; design sensibilities a plus.
Ability to lead multiple projects simultaneously in a fast-paced environment.
Strong written and oral communication skills.
Exceptional collaboration, strategic thinking, project management, and problem-solving skills.

Minimum Qualifications

Bachelor’s Degree + Twelve years of relevant experience, or Master’s Degree + Ten years of relevant experience, or PhD+ Eight years of relevant experience

Abt Associates is an Affirmative Action/Equal Opportunity employer committed to fostering a diverse workforce. Abt Associates provides market-competitive salaries and comprehensive employee benefits. Local candidates strongly encouraged to apply.

This position offers an anticipated annual base salary range of approximately $105,120.07 to $168,192.11 and may vary by ten percent depending on candidate geographic location. Salary offers are made based on internal equity and market analysis.

Disclaimer: Abt Associates will never ask candidates for money in exchange for an offer of employment.

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